About BuiltbySwift

BuiltbySwift operates as a renowned manufacturer of hand-made bicycle bags and accessories. They partnered with ShopX Commerce for a seamless WooCommerce to Shopify migration. The collaboration resulted in better site operation with accurate data storage, enhancing the shopping experience for cyclists around the world.

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Challenges

BuiltbySwift faced several challenges that impeded their online growth:

  • Platform Limitations: The existing store presented scalability problems which prevented BuiltbySwift from efficiently growing their products and rising customer count.
  • Performance Concerns: Users faced slow website loading times, especially on mobile , which caused them to drop off from pages more frequently.
  • Data Migration Risks: WooCommerce to Shopify migration faced a major challenge as the organization needed to avoid risks during its complete data transfer of past orders along with customer information and content.

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Our Approach

The ShopX team conducted a deep technical audit of the existing WooCommerce site, assessing page structures, plugins, and order data to plan a clean migration path. Our team collaborated closely with BuiltbySwift’s stakeholders to ensure content mapping, branding continuity, and frontend behavior met expectations.

We followed the Agile method, executing sprint-based development with QA cycles. Performance benchmarks were established before WooCommerce to Shopify migration to ensure transparency and measurable gains.

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Solution

Over the course of the project, ShopX Commerce delivered the following solutions:

Platform Migration: 

  • Successfully transitioned the e-commerce platform from WooCommerce to Shopify. 
  • All data, including past orders, customer profiles, and content, were migrated without loss.

Performance Optimization: 

  • Improved page speed through optimized images, improved code, and taking advantage of Shopify's high-performance infrastructure.

UI/UX Enhancement: 

  • Redid the user interface of the website to give a more intuitive and engaging shopping experience.
  • Aligned the new design with BuiltbySwift's brand and appeal to cycling enthusiasts' needs.

Responsive Design Implementation: 

  • Made sure the website was completely responsive, offering a smooth experience on all devices and screen sizes.

Healthcare & Fitness

Impact

The solution significantly improved website performance and preserved business continuity.

  • Desktop performance rating increased from 85 to 97.
  • Mobile performance rating improved from 44 to 78.
  • Mobile load speed reduced from 5.8s to 3.1s.
  • Desktop load speed reduced from 1.8s to 1.2s.
  • 100% seamless migration of past orders and content with zero data loss.
  • Improved user satisfaction through faster page interactions and reduced bounce rates.

 Tools and Technologies

We Build Shopify Stores with Latest Tech Stack for Top Performance

  • Shopify

  • HTML

  • CSS

  • Javascript

  • Liquid

  • NodeJS

  • Shopify Polaris

  • Shopify OS 2.0

  • Shopify Plus

  • Ruby on Rails

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