About Upgraded Formulas

Upgraded Formulas, an online supplements store specializing in Mental Health Hygiene, enlisted ShopX Commerce to enhance its online presence and address key challenges. Our team’s approach involved a thorough analysis of the existing infrastructure, brand identity, target audience, and business goals, along with competitive research.

Healthcare & Fitness

Challenges

Upgraded Formulas is an online supplement store that specializes in mental health hygiene. The company sought to improve its online presence by contacting ShopX Commerce through a client referral. The primary obstacles consisted of optimizing the site's speed and customizing the website’s design to ensure a seamless user experience and increase conversion rates.

Healthcare & Fitness

Approach

Our approach involved an in-depth analysis of Upgraded Formulas' existing eCommerce store. We partnered closely with the client to gain an all-inclusive knowledge about their brand identity together with their audience and business goals. Additionally, our competitive research helped us identify the industry best practices. 
Building upon these discoveries, we developed an all-encompassing approach to upgrade Upgraded Formulas' online presence. Our final strategy, which we have elaborated on in the solution section below, included numerous critical components that were approved by the client.

Healthcare & Fitness

Solution

ShopX Commerce' solution was designed to establish an e-commerce platform that was both efficient and cohesive for UpgradedFormulas. The following aspects were brought to life through the diligent efforts of our team:

1. Shopify OS 2.0 Integration: Ensured that the client was utilizing the most contemporary e-commerce technologies to maintain a competitive edge.

2. Customized Theme: We optimized the user experience while ensuring that the theme was consistent with the client's brand identity.

3. Optimization of Site Speed: We improved the overall user experience by reducing page load times and optimizing website performance.

4. Hubspot Integration: Enhanced customer engagement and data administration by seamlessly connecting Hubspot with their Shopify store.

5. Telephone Sales Leads Integration: Utilized Hubspot integration to establish a system that directly captures telephone sales leads within the Shopify platform.

6- Customization of the Shopping Cart: Improved the cart experience by making it more intuitive and conducive to conversion success.

7- Custom Quiz Module: Developed and implemented a quiz module that prompts customers to answer queries and provides product recommendations via email.

Healthcare & Fitness

Impact

The results that Upgraded Formulas obtained after implementing ShopX Commerce solutions for a year are as follows:

  • Total sales increased by an impressive 36%.
  • Conversion rate significantly increased by 10%.
  • Returning customer rate substantially grew by 16%.

 Tools and Technologies

We Build Shopify Stores with Latest Tech Stack for Top Performance

  • Shopify

  • HTML

  • CSS

  • Javascript

  • Liquid

  • NodeJS

  • Shopify Polaris

  • Shopify OS 2.0

  • Shopify Plus

  • Ruby on Rails

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